RedClick Marketing Know What Works Elizabethtown PA 17022

1.800.733.1478

222 South Market Street Suite 104, Elizabethtown Pennsylvania 17022

Every company relies on customers to survive. And the messages that those customers receive need to be reflective of your brand.

It begins with the advertising and marketing you do with your prospects and it continues with all of the interactions your co-workers have with your customers.

RedClick creates, places and manages your marketing and then can handle, book and secure the customer in our call center. Then we use several follow-up processes to keep the customer coming back.

To gain customers, we will identify likely prospects that match your brand. Our ongoing programs ensure continued calls from new customers.

Our Follow Up Program Includes:

Unique Loyalty Programs

Social Media

Direct Mail Follow-Ups

Phone Call Follow-Ups

How Do I Get Started?

Choose the Category

Choose the Services

Categories

Marketing to Prospects

Call Center

Marketing to Existing Customers*

* recommended starting place

Services

Targeted Ongoing Direct Mail

Social Media & PR

Inbound Scheduling

Outbound Touch Points

Loyalty - Customer for Life

Facebook versus Google Pay Per Click

For a few years now, we've been hearing it… If you're going to advertise online, the place to be is Google. Every vendor started selling Google pay per click including the Yellow Pages publishers. Everyone was trying to get in on the game. How does it measure up against a newer venue for advertising - pay per click ads on Facebook?

You rely on us to not only answer your phones pleasantly and professionally, you rely on us to keep our cool and work successfully with disgruntled customers. Our response to a frustrated client sets the stage for whether your efforts gain a fan or lose a customer. How do we keep our cool with an angry phone call and set the stage for your follow up? We follow these 5 steps.

Be an active listener. Repeating and rephrasing what the customer has told us assures them that their problem is understood.
Be sympathetic. We do not shy away from apologizing if their call has not been returned, or if the work was not done to their satisfaction.
Be specific. We let the customer know exactly what steps we will be taking to follow up on their complaint and make sure it reaches the right ears. The more comprehensive those steps are (i.e. a phone call and an e-mail will be sent to the owner of the company), the better the customer feels. If the customer says those steps have been taken before, we take a moment to consider alternative actions or alternative contact people who might be able to resolve the problem.
Impart the customer’s urgency to others. We make a strong effort to communicate to those “right ears” the urgency the customer feels and the time frame they are working in. The more detailed we can be about the problem the customer has, the steps that have been taken to follow up already, and the time frame, the better we can equip you to respond.
Maintain perspective. We acknowledge that although we may be on the receiving end of anger, it may not be due to our actions or aimed personally at us as customer service representatives. This helps us maintain perspective and untangle the threads of the customer’s complaint. We also have a healthy sense of humor about certain complaints and recurring callers. We have received calls from psychiatric wards, serial and unyielding job applicants who continually insist they ought to be hired, and customers using such over-the-top language as “I will destroy you.”

Keeping our cool with frustrated customers is all in a day’s work at RedClick Marketing. And it certainly leads to plenty of funny stories to share with one another!

Find out more about the things we offer in our Remote Call Center Program and Marketing Plans & Services page.

Find yourself wondering why your 11 year old wants a BlackBerry or iPhone? Or why those BlackBerries and iPhones are coming out with cameras that allow you to take better pictures then a kodak? It's for social media sites like Facebook, Myspace & Twitter. Social Media sites are even starting to cater to a specific target market. SparkPeople.com is a social networking site based on weight loss, healthy eating and exercise. Social networking isn't just for the single girl or the college student anymore. More and more of your customers are out there updating their status and blogging. You need to get yourself out there too. And we can help you do that! Check out our Social Media Program.